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Brilliant start of 2023!

Speaking of the Platform Treasure Data quote (that made me laugh) please dedicate some pen time to the Microsoft hookup with ChatGPT. For MS Outlook users I think we should standby for "write me an email" instead of just the recommendations and grammar corrections before clicking "Send". And Word docs will have more than just the Editor in the right third of the screen. Is writing going down a buggy whip path ? If yes, there might be more than a few of us out either screwed or in high demand if people forget how to actually write.

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It's funny you mentioned GG. My book club, The Distinguished Gentlemen (membership: 2) read GG last year, and yes, it's great. The next book we read was The Sound and the Fury by Faulkner. Which was (link) gobbledy, in the purest sense of the word.

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I LOVE this newsletter or whatever it would be called. I straight up envy the writing style and in that way i guess i have a weird relationship with it because envy is bad yet i'm enjoying the feeling. I think. Anyway, my first job was copywriting for the Sears catalog in the early 90s. the interview process was pretty simple, we had to write a single line ad for a paper clip. I wrote "Paper clip for sale, willing to trade for piece of tape." the 22 year old me though this was brilliant. Ugh. Got me hired, though. By then, Sears wasn't selling organs or houses, just the same stuff everyone else sold. So I wrote copy such as this gem: "Stereo system features tone control; 22"x12"x7" ". Note no spaces in the measurements, because piece of real estate was gold. Without space to do positioning/real copy, it all fell to price. I'm a lifelong Chicagoan, so Sears and Wards and Fields are all fallen heroes for me.

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⭐️⭐️⭐️⭐️⭐️

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