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If twelve of your competitors advertise that they help you generate more revenue faster, don't you have to say that too?

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This is the 6 Minute Abs situation.

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Is there another reason to buy sales software except to use it to sell more stuff, faster (hopefully)? It’s kind of like marketing a car with the tagline: “It’s faster than walking.”

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author

Fair point. Also a car IS faster than walking, so it's not incorrect :)

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