This week on the podcast, I talk to Gary Schnierow, the VP of Investor Relations at Build-a-Bear Workshop about how Investor Relations is really a marketing role (according to me), and what Wall Street actually wants to know about marketing.
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What does Wall Street expect from a company's…
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This week on the podcast, I talk to Gary Schnierow, the VP of Investor Relations at Build-a-Bear Workshop about how Investor Relations is really a marketing role (according to me), and what Wall Street actually wants to know about marketing.